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Double Take

Double Take, known as Omoroi Gaisha Times in Japanese, features materials published on-line concerning successful companies with unique concepts and approaches in today's market and other diverse and interesting topics. Updated regularly, Double Take is a treasure trove of stimulating information.

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No.1
From Guns to Roses
Former Self-Defense Force Member Takes Regional Florist into Tokyo Market
Beauty Kadan Co., Ltd.

Few know the story about the unknown florist from Kumamoto, Kyushu who came to Tokyo and became a big success. What made the difference? Was it good fortune or dedicated diligence? Did he possess some inimitable technology? Was his thinking of a different vein? Probably all of these apply. A regular commonplace florist who came to Tokyo, defined his company’s corporate organization, and listed his company, Beauty Kadan – the market leader in funerary flowers.

There is always a dramatic story behind the founder of a company, usually because of the great struggles he or she underwent upon founding the company. In the case of Beauty Kadan, however, such trials and tribulations were borne by the Senior Managing Director, who was a mid-career hiring.
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